Design Thinking: Understanding How Designers Think and Work

The Art of Innovation: Lessons in Creativity from IDEO, America's Leading Design Firm

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Product Review

IDEO, the widely admired, award-winning design and development firm that brought the world the Apple mouse, Polaroid's I-Zone instant camera, the Palm V, and hundreds of other cutting-edge products and services, reveals its secrets for fostering a culture and process of continuous innovation.

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