A “big picture” focus on the science and applications

One of the most successful texts ever published on its subject, the new Seventh Edition focuses on the insights and ideas that drive t...

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A “big picture” focus on the science and applications

One of the most successful texts ever published on its subject, the new Seventh Edition focuses on the insights and ideas that drive the field and supports student learning. Three exciting features―a new pedagogical program based on the “testing effect,” a comprehensive, author-created instructor’s guide, and ZAPS Cognition Labs―deliver a dynamic, interactive introduction to cognitive psychology today.

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