The Jaguar story is an exciting one. This comprehensive and entertaining history traces the development of the company from its humble beginnings in Blackpool, where it made Swallow sidecars, through to the latest XJ6 models...

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The Jaguar story is an exciting one. This comprehensive and entertaining history traces the development of the company from its humble beginnings in Blackpool, where it made Swallow sidecars, through to the latest XJ6 models. Much has happened to Jaguar since the first edition of this work was published, not least, its controversial takeover by Ford. This is the full story covering the early days, the production models, competition activities and the personalities behind the success of the company. It places on record some fascinating recollections of people and events. The recent turbulent times of world recession and fluctuating currency markets which nearly brought Jaguar to its knees are also recalled.

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