*Immediately accessible to anyone who must design a relational data model―regardless of prior experience

*Concise, straightforward explanations to a usually complex/ jargon-rich discipline

*Examples are ...

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*Immediately accessible to anyone who must design a relational data model―regardless of prior experience

*Concise, straightforward explanations to a usually complex/ jargon-rich discipline

*Examples are based on extensive author experience modeling for real business systems



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