Care about content? Better copy isn't enough. As devices and channels multiply--and as users expect to easily relate, share, and shift information--we need content that can go more places, more easily. This book will help yo...

Buy Now From Amazon

Product Review

Care about content? Better copy isn't enough. As devices and channels multiply--and as users expect to easily relate, share, and shift information--we need content that can go more places, more easily. This book will help you stop creating fixed, single-purpose content and start making it more future-ready, flexible, and reusable.

Similar Products

The Content Strategy Toolkit: Methods, Guidelines, and Templates for Getting Content Right (Voices That Matter)Content Strategy for the Web, 2nd EditionContent designContent Strategy for MobileStrategic Writing for UX: Drive Engagement, Conversion, and Retention with Every WordThe Elements of Content Strategy (Brief Books for People Who Make Websites, No. 3)Designing Connected Content: Plan and Model Digital Products for Today and Tomorrow (Voices That Matter)Content Strategy at Work: Real-world Stories to Strengthen Every Interactive ProjectCommunicating Design: Developing Web Site Documentation for Design and Planning (2nd Edition) (Voices That Matter)Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content