What it is: High-end intensive, tone-on-tone colouration offering a wide colour selection in order to fulfil the needs of the colourist. The ammonia-free cream formulation is incredibly soft, easy to mix, to apply and to rin...

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What it is: High-end intensive, tone-on-tone colouration offering a wide colour selection in order to fulfil the needs of the colourist. The ammonia-free cream formulation is incredibly soft, easy to mix, to apply and to rinse off. It now provides the most luminous and vibrant colour results ever with up to 70% more irresistible shine* and optimal colour equalisation. What it does: Delivers optimum colour results with ideal viscosity and peroxide strength for increased compatibility and care. What else you need to know: Ultimate Shine Up to 70% white hair coverage Highest intensity Vibrant, expressive fashion tones Minimal re-growth effect Multi-layer Technology with Monoi de Tahiti Oil Lasts up to 25 washes Dual System Application with IGORA ROYAL Pastel toning of bleached and highlighted hair

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