Organic | Paraben Free | Cruelty Free

Hate your dark circles? Think pink.

Wide Awake is the #1 organic, all natural dark circle concealer on Amazon and a cult favorite because it's truly all n...

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Product Review

Organic | Paraben Free | Cruelty Free

Hate your dark circles? Think pink.

Wide Awake is the #1 organic, all natural dark circle concealer on Amazon and a cult favorite because it's truly all natural...and simply works.

This creamy brightener virtually eliminates dark circles with color correction and physical concealing. Formulated with shea butter, jojoba oil and Vitamin E, Wide Awake pampers and nourishes delicate eye area skin while concealing.

PLEASE NOTE: Wide Awake is formulated intentionally to be a little stiff as to not apply too much at once. Very little is needed per application. If you hold your clean finger on the top of the product for a few seconds to "warm" it a bit then swirl your finger, it dispenses well onto your finger. Alternatively, you can put a little moisturizer or facial oil on your finger and then swirl in top to soften it a bit.

5g (120 day supply)

How to Apply: Use a brush or finger to blend a tiny amount on inner one third and outer corner of eyes for an instant wide awake, refreshed look. Pat to blend as not to "rub off" the product. Product will warm with finger and become more blendable. Wide Awake is a color correcting concealer. Buff over after application with mineral foundation with a powder brush for flawless blending.



  • BREAK UP WITH DARK CIRCLES: When life gets in the way of your much-needed rest and relaxation, Wide Awake Color Correcting Concealer is your beauty must-have to eliminate dark under eye circles. Combat puffy and tired-looking eyes in minutes for that fresh-faced feeling.
  • COLOR CORRECTING UNDER EYE CONCEALER: Our creamy brightening concealer is formulated with a peachy pink hue, perfect for illuminating the under eye area whilst color correcting any dark patches and circles for bright and beautiful eyes.
  • SMALL BUT MIGHTY: Don’t be fooled by the tube, a little goes a long way! Enjoy medium to full coverage with just a small amount of product. It’s easily buildable so you can achieve your desired look, and each tube can last up to 12 months.
  • NOURISHES SENSITIVE SKIN: Our buttery hypo-allergenic formula is enhanced with nourishing shea butter, hydrating jojoba oil and skin-loving Vitamin E to pamper and hydrate the delicate skin around your eyes, minimizing the appearance of fine lines.
  • PLANET-FRIENDLY COSMETICS: Wide Awake Dark Circle Concealer is 100% organic, paraben-free, and vegan friendly. We believe cosmetics should be good for you and great for the planet which is why our packaging is recyclable and our ingredients are cruelty-free and all-natural.

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