Product Review

Wella straighten IT is a powerful and reliable straightener which, thanks to its new cationic formula base, also ensures ideal structural balance at the same time. Its special Hydor Safe complex demonstrably increases the hair's own capacity to retain moisture, whilst the reserves of moisture formed in this way prevent the hair structure from drying out. Dermatologically tested for skin compatibility. Hair Structure/Hairstrength Fine Hair chemically untreated : intense development time approx :15 mins Colored/Highlighted(up to 30%): Mild development time approx (w/o Heat): 5 mins Chemically reshaped : mild Development time approx (w/o heat) : 5 mins Normal hair chemically untreated : intense Development time approx.(w/o heat) : 20mins Colored/Highlighted ( up to 30%) : mild Development time approx (w/o heat) : 10 mins chemically reshaped :mild Development time approx (w/o heat) : 10mins Thick Hair Chemically untreated :intense Development time approx.(w/o heat):25 mins colored/highlighted (up to 30%) : mild Development time approx(w/o heat) : 15 mins Chemically reshaped: mild Development time approx (w/o heat ) : 15 mins