Product Review

This book is a step-by-step guide to a rapid launch of a product or service in about 4 months (or 60 hours). It is written for entrepreneurs interested in learning the ropes by testing a small idea before jumping into the big shark tank. The lessons you learn with this first attempt will serve your next bigger endeavor in ways you cannot imagine. This book is also written for educators and faculty who teach entrepreneurship or small business, or those who facilitate Startup Weekends.