ion Color Brilliance palette consists of 4 rich, luxurious neutral shades. The advanced ionic technology utilizes pure ionic micro pigments for deeper, more intense color deposit. ion Color Brilliance penetrates the cuticle ...

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ion Color Brilliance palette consists of 4 rich, luxurious neutral shades. The advanced ionic technology utilizes pure ionic micro pigments for deeper, more intense color deposit. ion Color Brilliance penetrates the cuticle layer of the hair and lodges in the cortex, ensuring 100% flawless gray coverage. Permanent hair color designed for resistant grey over 50%. Enriched with exotic pequi, and argan oil to nourish, strengthen, and protect color longevity.

  • Extensive shade range with beautiful brunettes, believable blondes, high lift blondes, richest reds and intense reds
  • 100% gray coverage
  • Ionic wheat germ protein, nourishing botanical extracts and low ammonia
  • Vegan and cruelty free (not tested on animals)
  • State-of-the-art European formula for long-lasting, fade-resistant color

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