Product Review

For rich, healthier color and shine in 10 minutes. Natural Instincts is enriched with a unique blend of antioxidants including vitamin C - it's haircolor that improves the healthy look of your hair! Your hair will radiate with rich color and luminescent shine. Rich Color Crme is an ammonia free crme that gives you beautiful, rich color in just 10 minutes. It's perfect for you if you are looking for: rich, healthier color with brilliant shine*; protection against dryness; no visible roots; natural looking gray coverage (for up to 50% gray) for color that lasts up to six weeks; easy, no-drip, no-mess application. Plus, Natural Instincts gives you 6 weekly treatments of our nourishing Once a Week Color Treat conditioner for shiny, soft hair. *Versus the leading level 3.