• Brings together the text with an updated collection of 20+ case studies
  • Introduces students to the core concepts and principles of strategy
  • Combines a rigorous approach to business strategy anal...

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  • Brings together the text with an updated collection of 20+ case studies
  • Introduces students to the core concepts and principles of strategy
  • Combines a rigorous approach to business strategy analysis with highly relevant examples of current practice
  • Includes access to high quality case and author video clips


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