Product Review

This musicians guide will teach you everything you need to know about how publicity works in the new music business. It is broken down into 3 parts.

Part 1: Getting Ready For Music PR - Step by Step
Part 2: How to Execute Your Own Music PR Campaign
Part 3: How to Find, Research & Hire a Publicist to Help You

It also covers tour publicity, music blogs and how to secure a premiere.

PART 1 – Getting Ready For Music PR
Chapter 1: Social Media and Publicity are Now Intertwined
Chapter 2: With Music Publicity Comes Great Expectations
Chapter 3: Publicity is a Marathon, Not a Sprint
PART 2 – How To Do Your Own PR
Chapter 1: Planning Your Campaign & Building Your Press Kit
Chapter 2: Preparing Your Press Release
Chapter 3: Researching Music Blogs & Media Outlets
Chapter 4: Preparing Your Targeted Media List
Chapter 5: Sending Media Pitches
Chapter 6: To Premiere or Not to Premiere?
Chapter 7: Getting Tour Press
Chapter 8: Showcasing Your PR Results
Chapter 9: Your Music Publicity Check Sheet
PART 3 – How To Hire A Publicist to Help You
Chapter 1: What A Publicist Does & The Benefits of Hiring One
Chapter 2: What to Expect From a Publicist
Chapter 3: Why Publicity Does NOT Sell Music (and Why This is Okay)
Chapter 4: What to Look For When Hiring a Publicist
Chapter 5: Making Contact with a PR Firm
Chapter 6: Is She Good? How to Do Your Research