Product Review

WHAT IS NIAGEN? Niagen®, also called nicotinamide riboside (NR), is a naturally occurring pyridine-nucleoside form of vitamin B3. It acts as a precursor to NAD+, or nicotinamide adenine dinucleotide. In the body, Niagen® is converted into NAD+. Here's why this is important... NAD+ is found in every cell of the human body. It is an essential coenzyme that allows cellular mitochondria to function properly. NAD+ also allows the food that we eat to be converted into energy. With age, our levels of NAD+ decrease. This results in mitochondria dysfunction and a reduction in cellular energy. Mitochondria dysfunction not only expedites the aging process, but also is a driving mechanism behind many diseases. NAD+/niacin deficiency has also been tied to proper telomere health and length. Telomeres reside at the end of each chromosome. Telomere degradation, or shortening, is also a major contributor to the aging process. WHAT IS CERA-Q? Cera-Q is a hot, new, and dynamic natural extract that works to enhance memory and improve cognitive function. Used in traditional Korean medicine, Cera-Q is a protein hydrolysate ingredient that is obtained from a silk fibroin found in silkworm cocoons. As we age, a deleterious substance builds up in the brain. It is known as beta-amyloid plaque. This plaque build-up contributes to a host of debilitating cognitive issues and diseases. Cera-Q is also able to increase glucose uptake into the brain. This is important, because Cera Q is able to provide support and energy, assisting the human brain with all levels of cognitive tasks.