Product Review
ITO EN is the world’s premier green tea company and innovator of healthy beverages dedicated to creating authentic products that embody the company’s five principles of Natural, Healthy, Safe, Well-designed and Delicious. Established in Japan in 1966, ITO EN is specifically known for its commitment to tea expertise and high quality standards that are reflected across all of its award-winning brands-TEAS' TEA Organic, Oi Ocha, and Matcha LOVE. Dedicated to authenticity while creating global innovation for the beverage industry, ITO EN is ranked as one of "50 Companies Changing the World"(Fortune) for its commitment to sustainability and promoting a healthier lifestyle.
- COLD BREW TEA: Steeping whole organic tea leaves in ice produces a tea that has higher levels of amino acids & less caffeine, which helps draw out a cleaner flavor & a naturally mellow sweetness.
- CALM & ALERT: We use an ancient Japanese Cold Brew method known as Mizudashi that brings out a larger dose of l-theanine, an amino acid that promotes calm alertness. No jitters—just energy!
- ANTIOXIDANT SUPERFOOD: Matcha has a well-deserved reputation as a superfood: it's packed with antioxidants, flavonoids & a ton of vitamins & minerals, & it's believed to have anti-aging properties!
- TRY OUR PRODUCTS: We offer an extensive selection of award-winning matcha teas, gift sets & accessories ranging from ceremonial & culinary powders to ready-to-drink bottles & single serve beverages.
- MATCHA LOVE FOR ALL: We’re giving a modern take to an ancient ritual; bringing the flavorful, vibrant & energizing green tea to all, the perfect refreshment for your health & well-being.
