ITO EN is the world’s premier green tea company and innovator of healthy beverages dedicated to creating authentic products that embody the company’s five principles of Natural, Healthy, Safe, Well-designed and...

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ITO EN is the world’s premier green tea company and innovator of healthy beverages dedicated to creating authentic products that embody the company’s five principles of Natural, Healthy, Safe, Well-designed and Delicious. Established in Japan in 1966, ITO EN is specifically known for its commitment to tea expertise and high quality standards that are reflected across all of its award-winning brands-TEAS' TEA Organic, Oi Ocha, and Matcha LOVE. Dedicated to authenticity while creating global innovation for the beverage industry, ITO EN is ranked as one of "50 Companies Changing the World"(Fortune)  for its commitment to sustainability and promoting a healthier lifestyle.

  • COLD BREW TEA: Steeping whole organic tea leaves in ice produces a tea that has higher levels of amino acids and less caffeine, which helps draw out the naturally mellow sweetness of the tea. Slightly sweetened with a crisp, lemon flavor.
  • ANTIOXIDANT RICH: ITO EN's ready-to-drink teas and iced refreshments provide refreshing and powerful antioxidants that support a healthy immune system. Green tea and Matcha are rich in vitamin C, antioxidants, catechins, EGCGs, amino acids and L-theanine.
  • REFRESHINGLY GREEN: Green tea has long been revered for its high antioxidant content and long regarded as a key to good health, happiness and wisdom. Green tea is the perfect refreshment for your health and well-being.
  • GREEN TEA CULTURE: ITO EN North America was founded in 2001 to introduce our line of green tea products in the United States. From ready to drink matcha to Sencha Shots, we've got 6 varieties of Japanese green tea to offer.
  • DELICIOUS REFRESHMENTS: Try our delicious, refreshing teas if you enjoy easy bottled teas on-the-go. We offer unique traditional loose leaf teas, tea bags, matcha, matcha powder and more.

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