Product Review

Who Is The Mane Choice?

We are a premium multi-cultural healthy hair growth and retention company, and we attentively and thoroughly listen to the voices of our consumers to create a solution to their hair problems.

We built our company on the foundation of research and the "beauty, health, science" approach: enhance beauty and health with a scientific background.

We offer a comprehensive methodology to achieving beautiful, healthy hair, by infusing our hair care products with vitamins and essential nutrients such as Biotin, Vitamin A, B, C, D, E, and more.

We believe in maintaining an intimate relationship with our team, our customers, and our consumers.

Do It "FRO" The Culture Courageous Conditioner is specially formulated for ICONIC, REVOLUTIONARY, BOLD afro-textured hair! Powered by Black Charcoal & Black Cumin, this hydrating conditioner eliminates toxins beyond surface level, allowing nutrients & moisture to penetrate more effectively and encouraging true texture to blossom. Filled with antioxidants to strengthen hair and protect it from the elements, this nutrients-rich formula nourishes hair & scalp and gives hair the freedom to be unapologetically defined, voluminous, and beautiful!

* Locks in moisture while absorbing impurities

* Hydrates and strengthens from the inside

* Tons of slip to help detangle & remove knots

* Seals & smooths cuticle to boost shine

* Leaves hair super soft, silky, and frizz-free

DIRECTIONS: After shampooing with Do It "FRO" The Culture POWERFUL Shampoo, distribute evenly throughout towel-dried hair, especially the ends. Leave in hair for 3-5 minutes, and rinse well with cool water.